You're good at what you do. Now let's build the business around it.
You know your craft. But the business side? The website, the pricing, getting clients, bookkeeping? That's where I come in. I've helped coaches, practitioners, and tradespeople go from idea to functioning business. I'll do the same for you.
Book a free 15-minute callLet's see how I can help.
People I've worked with
Every one of these started the same way. Someone who was great at their thing but didn't know where to begin with the business part.
Mike spent 30 years as a firefighter and captain. He'd been counselling men on the side for 20 years. He had the skill, the experience, and but lacking business infrastructure. We rebuilt his website, his positioning, his pricing, and optimized his Psychology Today profile.
Candace does tarot readings with a therapeutic, grounded approach. She knew her work was valuable but her website was inaccessible, she was locked out of her social media accounts, and her email list was collecting dust. We rebuilt her site with booking and events, recovered her socials, and built lead magnets and email campaign automations that sell into her private and group practices. She now runs regular group events in Toronto.
25-year veteran of lawn care who'd always worked for other people. He decided to go out on his own. I helped him build a cashflow forecast that got him a grant to buy the equipment he needed and taught him business financials so he could work with the numbers. He was booked up within 3 months of starting.
I help you go from "I know how to do this" to "I have a business that works."
Most of my clients are practitioners, coaches, or skilled tradespeople who decided to go out on their own. They're great at the actual work. But they've never built a website, never set pricing, never had to figure out how to get found online. That's what I do.
I'm not just giving you advice and sending you off with a to-do list. I build the stuff with you. Sometimes for you. Website, booking system, payment processing, social profiles, email, analytics. And I help with the harder stuff too. What to charge. How to talk about what you do. Where to focus when everything feels urgent.
Think of it as having someone in your corner who's done this before.
How to start
Pick what makes sense for where you are. You don't need to commit to everything at once.
Kickstart
- 90-minute strategy session, one-on-one
- Written action plan: what to do first, what to skip
- Pricing and positioning recommendations
- Use it yourself or hand it back to me to build
Build
- I build your business infrastructure: website, domain, email, booking, payments
- Positioning and pricing strategy included
- Two sessions per month plus async support between them
- Most builds done in 2 to 4 weeks
This is for you if...
- You're a coach, practitioner, therapist, or skilled tradesperson starting your own thing.
- You're good at the work but the business side makes you want to hide under the covers.
- You don't have a website yet. Or you have one and it's not doing anything.
- You don't know what to charge or you know you're charging too little.
- You want someone who does the work with you, not someone who emails you a PDF.
Let's figure out where to start.
15 minutes. I'll ask what you're building, where you're stuck, and whether I can help.
Book a free 15-minute callOntario, Canada. Working with clients anywhere.